Pop-ups & events in Shinjuku and Shibuya

Limited-time pop-up featuring a collection of popular character goods.

Aug 6 – Aug 12

Two-week pop-up shop by mic by mellow, a vintage clothing store from Urayasu known for its Disney-inspired world view.

Aug 1 – Aug 14

Pop-up shop featuring mic by mellow fashion items.

Aug 1 – Aug 14

Guide to limited-time pop-up shops appearing at Lumine EST Shinjuku during July.

Jul 1 – ~Jul 31 (estimated)

Time-limited shop-in-shop at Lumine Shinjuku 1's 2F SPOT I.

Jul 27 – Aug 16

Pop-up shop featuring Dainoten snacks and merchandise under the 'ONE MORE BITE' theme.

Jul 29 – Aug 16

Pop-up shop featuring ROYAL PARTY goods during the brand's closure period.

Jul 29 – Aug 16

Pop-up shop for DINOTEN with early-release items, pop-up-exclusive items, and a limited-edition shopping bag.

Jul 29 – Aug 16

Pop-up shop for the anime 'A Certain Scientific Railgun T' with a vacation theme, featuring exclusive goods.

Aug 1 – Aug 16

Pop-up store celebrating the "NEET-bu Fest Vol.2", featuring related merchandise.

Aug 1 – Aug 16

Pop-up store selling Kanyu Drop cod-liver-oil vitamin drops (vitamins A and D) and related KAWAI supplements, aimed at family health.

Aug 1 – Aug 16

Pop-up event gathering lifestyle brands themed around sustainability and wellness, offering art, cosmetics, miscellaneous goods, and food.

Aug 4 – Aug 16

Time-limited wellness and lifestyle pop-up at Lumine Shinjuku 2's 1F SPOT Y.

Aug 4 – Aug 16

Exhibition and pop-up shop commemorating the Patlabor film release, featuring goods and displays from classic and latest works.

Aug 7 – Aug 16

Summer fashion pop-up by the brand VAYONN, featuring seasonal apparel and accessories.

Aug 7 – Aug 16

Collaboration pop-up shop featuring goods from the character Ocha Inu and the brand Palude.

Aug 8 – Aug 16

Pop-up store for the 2026-27 BABYMONSTER WORLD TOUR [춤(CHOOM)] IN JAPAN, selling tour merchandise.

Aug 8 – Aug 16

Ethical remarket pop-up at Lumine Shinjuku 2's 2F Gallery2, featuring sustainable or secondhand goods.

Aug 3 – Aug 17

A reservation-priority made-to-order sale of men's suits and jackets, offering two suits from 66,000 yen and Takashimaya×Bishu fabric suits at 110,000 yen fo…

Aug 5 – Aug 17

Semi-annual Takashimaya interior and home-furnishings fair with special displays and products.

Aug 5 – Aug 17

Pop-up shop for the streetwear brand ORIMI, featuring apparel and accessories.

Aug 5 – Aug 17

Hanging flag display on B2F commemorating EBiDAN's 15th anniversary single 'Yes!

Aug 10 – Aug 17

Pop-up shop for the brand TUCKSHOP, featuring casual wear and accessories.

Aug 11 – Aug 17

A time-limited selection of sweets and food items recommended as summer gifts.

Jul 29 – Aug 18

A summer vacation themed display of pizza-making ingredients at the Tomizawa store on B1F, featuring Caputo flour, olive oil, pizza sauce, and toppings for f…

Jul 29 – Aug 18

A pop-up store for 'Magical Berry Berry' at Hands Shinjuku, offering new exclusive goods.

Jul 31 – Aug 18

Hands-on experience event for the OriHime avatar robot.

Aug 5 – Aug 18

Limited-time sale of cakes and baked sweets by Chef Takeshi Yamamoto, a World Chocolate Masters Japan team member, held at the Patisserie counter on B1F.

Aug 8 – Aug 18

Limited-time pop-up shop at Lumine 2 2F SPOT J selling handmade accessories and stainless steel accessories that are resistant to allergies and discoloration…

Aug 10 – Aug 18

Limited-time food pop-up at Takashimaya Shinjuku B1F (推し100 space) presenting cafes recommended by two popular food influencers, むにぐるめ and はらぺこグルメ日記.

Aug 12 – Aug 18

A time-limited Hokkaido food fair at Shinjuku Takashimaya's B1F event hall, featuring bento, seafood, and local specialty products from Hokkaido vendors.

Aug 12 – Aug 18

A limited-time food event at Shinjuku Takashimaya B1F 'Oshi 100' featuring cafes recommended by two popular food influencers, muni_gurume and harapeko_kc.

Aug 12 – Aug 18

Limited-time pop-up sale of sweets from Ashiya Poule Tojours, a patisserie from Ashiya making its first appearance at Shinjuku Takashimaya.

Aug 12 – Aug 18

A one-week food stall at the Mihyaku-sen weekly stage on B1F, featuring Habuto Main Store, a pickled-fish specialist founded in 1923.

Aug 12 – Aug 18

Pop-up shop for the fashion brand vunque, offering contemporary apparel.

Aug 12 – Aug 18

A sustainability campaign across Lumine Shinjuku, with additional shop content at Eato Lumine (JR Shinjuku Station B1, inside the ticket gates).

Jul 16 – Aug 19

Pop-up shop by upcycle brand NEWSED selling Acryl Tag Plate365, one-of-a-kind acrylic tag plates made from leftover decorative acrylic.

Jul 16 – Aug 19

Pop-up by Ken Elephant offering custom acrylic tag plates at Lumine Shinjuku 2's 2F EVENT SPACE 2.

Jul 16 – Aug 19

Mall-wide sustainability campaign at Lumine Shinjuku running July 16 to August 19, 2026.

Jul 16 – Aug 19

Sustainability-themed event at Lumine Shinjuku.

Jul 16 – Aug 19

Pop-up shop featuring Ciel fashion items.

Aug 11 – Aug 19

Gallery exhibition by Masakatsu Shimoda, 'Dinosaur-Human Exhibition - Bones and QR Code -', at 8F Hobo Nichiyobi.

Jul 25 – Aug 23

Pre-order reservation for Sakurazaka46's 5th anniversary live Blu-ray/DVD, with in-store pickup at the B2F shop.

Jul 29 – Aug 23

Limited-time pop-up shop for the lemon cake specialty store Raison d'être.

Aug 3 – Aug 23

Time-limited food pop-up at Lumine Shinjuku 1's B2 FOOD SPOT.

Aug 3 – Aug 23

Pop-up shop celebrating EBiDAN THE LIVE 2026's 15th anniversary, selling commemorative goods.

Aug 7 – Aug 23

Pop-up shop celebrating the 15th anniversary of the music group EBiDAN, selling commemorative merchandise.

Aug 7 – Aug 23

Pop-up shop for the "The Ribbon Hero" project, featuring exclusive merchandise.

Aug 8 – Aug 23

Pop-up shop themed around NCT WISH's 'Wishberry Bakery' concept, selling exclusive goods.

Aug 11 – Aug 23

Pop-up shop featuring Marimo Craft handmade goods and crafts.

Aug 12 – Aug 23

Long-running pop-up of the lifestyle store PLAZA at Lumine Shinjuku 2's 1F SPOT M.

May 29 – Aug 24

Pop-up shop featuring a wide range of manga and anime character goods.

Jul 30 – Aug 25

Food truck pop-up serving various meals and snacks.

Aug 1 – Aug 25

Pop-up shop for the brand BLACKPURPLE, offering apparel and lifestyle goods.

Jul 31 – Aug 26

A Silent Hill f themed summer festival pop-up event at the IP Shouten, featuring goods and a horror-themed summer experience.

Aug 2 – Aug 27

A release party event produced by SWAG, held at Shibuya Stream Hall.

Jul 22 – Aug 28

An online pre-order period for a limited-edition Coelacanth Monaka sweet, with handover on designated dates in late August.

Aug 5 – Aug 28

Event and retail space celebrating the collaboration between KOJIMA PRODUCTIONS and PARCO GAMES STRAND STORE.

Jun 6 – Aug 30

A 'Toy Story 5' collaboration cafe at OH MY CAFE inside Box Cafe and Space store #2 on 8F of Lumine EST Shinjuku.

Jul 10 – Aug 30

Theatrical performance at THEATER MILANO-Za in Tokyu Kabukicho Tower.

Aug 2 – Aug 30

A collaboration event featuring the IP 'Strawberry Prince' (すとぷり) across cafes and restaurants on the 6F and 7F floors.

Aug 7 – Aug 30

Pop-up shop featuring KANKAN DECORA's latest collection and accessories.

Aug 7 – Aug 30

Coupon campaign offering a 500-yen voucher usable twice at participating restaurants and the Shibuya Real Squid Game attraction.

May 21 – Aug 31

Lumine EST Shinjuku's mall-wide Toy Story collaboration, timed to the release of Toy Story 5.

Jul 21 – Aug 31

Pop-up shop for the TOY STORY SUMMER COLLECTION by PONEYCOMB TOKYO at 2F connEst.

Jul 21 – Aug 31

Pop-up shop for Masanori Takahashi (SUPER TAKANAKA) at Tower Records Shibuya, running from July 29 to August 31.

Jul 29 – Aug 31

Gallery exhibition by Kiriko Arai, 'THEATRE', at B1F GALLERY X BY PARCO.

Jul 31 – Aug 31

A collaboration cafe for the anime Jujutsu Kaisen at Cafe Fan Base, featuring themed food, drinks, and exclusive goods.

Aug 1 – Aug 31

Monthly illustration project for Attack on Titan by character designer Koji Asano, featuring August's bonus illustration of Jean Kirstein, plus a new Ukiyo-e…

Aug 1 – Aug 31

Kiehl's pop-up event held while the regular store is closed, at Lumine Shinjuku 2's 2F SPOT L.

Aug 1 – Aug 31

A collaboration cafe celebrating the 55th anniversary of the Kamen Rider series, touring Tokyo, Osaka, Hiroshima, and Ehime.

Aug 4 – Aug 31

Collaborative pop-up shop between streetwear brands PROJEKT PRODUKT and BORNTOSTANDOUT.

Aug 7 – Aug 31

Pop-up shop for the fashion brand SYNERJYN, featuring contemporary apparel and accessories.

Aug 7 – Sep 2

A large-scale pop-up store featuring about 200 types of Bonbon Drop Seal items, a popular SNS topic.

Jun 19 – Sep 6

A collaboration cafe for the game Ensemble Stars!

Jul 31 – Sep 6

Solo exhibition by Masato Yamaguchi, 'SELFY', at 4F PARCO MUSEUM TOKYO.

Aug 7 – Sep 7

A Jill Stuart pop-up shop offering a floral-scented experience at Isetan Shinjuku.

Apr 1 – Sep 13

An exhibition at d47 MUSEUM exploring Kumamoto Prefecture's identity from the perspectives of design and travel.

Jul 24 – Sep 13

Pre-order reservation for Reina Ueda's new single, the ending theme for the anime MAO's second cour, with in-store pickup at the B2F shop.

Jul 26 – Sep 13

Collaboration cafe themed around the Chiikawa movie 'Secret of Mermaid Island', featuring themed food, drinks and merchandise.

Jul 10 – Sep 14

Pop-up shop or exhibition featuring 'Koori no Oto' (Sound of Ice) themed goods or art.

Jun 27 – Sep 27

Exhibition for the anime series 'Solo Leveling'.

Jul 17 – Sep 27

A summer beer garden and lounge event at Meiji Park, paired with a major film event.

Jul 17 – Sep 27

Pop-up photo booth and merchandise shop featuring Photomatic instant cameras and prints.

Apr 8 – Oct 8

A seasonal rooftop beer garden in Shinjuku themed around a glamorous Japanese summer ('The Beauty of Japanese Summer'), with colorful decorations and lights,…

Apr 3 – Oct 31

A commemorative event for Miyata Aimoku's latest book and Tanka Festival, with multiple projects on the B2F floor.

Aug 5 – Oct 31

Pop-up shop by Cake.jp selling cookie tins designed after classic picture books.

Jun 3 – Nov 20

Pop-up shop selling cookie tins made with 100% Hokkaido-grown Haruyutaka wheat, crafted by patisserie Ichisaka from Takikawa, Hokkaido.

Aug 1 – Dec 31

One-year 20th anniversary project for Lumine EST Shinjuku, running from April 1, 2026 to March 31, 2027, with a series of celebratory campaigns and events ac…

Apr 1 – Mar 31

In-store release event with a mini-live and bonus session (特典会) to celebrate Mirei Hoshina's first single 'Hikari Ato'.

Aug 15

Mini-live and bonus session (特典会) to celebrate FUN×FUN's first single 'Honey God'.

Aug 15

Club night at ZEROTOKYO in Tokyu Kabukicho Tower, presented by NERO as 'F2F Vol.

Aug 15

Release event for the single GIANNA Plus DONNA.

Aug 15

One-day limited sale of Amakusa Daiou, one of Japan's largest local chicken breeds raised in Kumamoto, at the Toriyoshi counter in the basement of Shinjuku T…

Aug 15

Live performance by the band Not Found. Entry details not specified.

Aug 15

Time-limited shop-in-shop at Lumine Shinjuku 1's 2F SPOT I.

Jul 27 – Aug 16

Pop-up shop featuring Dainoten snacks and merchandise under the 'ONE MORE BITE' theme.

Jul 29 – Aug 16

Pop-up shop featuring ROYAL PARTY goods during the brand's closure period.

Jul 29 – Aug 16

Pop-up shop for DINOTEN with early-release items, pop-up-exclusive items, and a limited-edition shopping bag.

Jul 29 – Aug 16

Pop-up shop for the anime 'A Certain Scientific Railgun T' with a vacation theme, featuring exclusive goods.

Aug 1 – Aug 16

Pop-up store celebrating the "NEET-bu Fest Vol.2", featuring related merchandise.

Aug 1 – Aug 16

Pop-up store selling Kanyu Drop cod-liver-oil vitamin drops (vitamins A and D) and related KAWAI supplements, aimed at family health.

Aug 1 – Aug 16

Pop-up event gathering lifestyle brands themed around sustainability and wellness, offering art, cosmetics, miscellaneous goods, and food.

Aug 4 – Aug 16

Time-limited wellness and lifestyle pop-up at Lumine Shinjuku 2's 1F SPOT Y.

Aug 4 – Aug 16

Exhibition and pop-up shop commemorating the Patlabor film release, featuring goods and displays from classic and latest works.

Aug 7 – Aug 16

Summer fashion pop-up by the brand VAYONN, featuring seasonal apparel and accessories.

Aug 7 – Aug 16

Collaboration pop-up shop featuring goods from the character Ocha Inu and the brand Palude.

Aug 8 – Aug 16

Pop-up store for the 2026-27 BABYMONSTER WORLD TOUR [춤(CHOOM)] IN JAPAN, selling tour merchandise.

Aug 8 – Aug 16

Outlet pop-up shop featuring TNEWTIES fashion items at discounted prices.

Aug 14 – Aug 16

Talk and autograph session to celebrate the release of IKUO's 'SLAPPIN' DAZE'.

Aug 16

Club night at ZEROTOKYO in Tokyu Kabukicho Tower featuring DJ sets and dancing.

Aug 16

Talk and bonus session (特典会) to celebrate the mini album 'TЯATƧИOM (Monster Start)' by Band Ja Nai Mon!

Aug 16

CD release event for the live recording.

Aug 16

Ethical remarket pop-up at Lumine Shinjuku 2's 2F Gallery2, featuring sustainable or secondhand goods.

Aug 3 – Aug 17

A reservation-priority made-to-order sale of men's suits and jackets, offering two suits from 66,000 yen and Takashimaya×Bishu fabric suits at 110,000 yen fo…

Aug 5 – Aug 17

Semi-annual Takashimaya interior and home-furnishings fair with special displays and products.

Aug 5 – Aug 17

Pop-up shop for the streetwear brand ORIMI, featuring apparel and accessories.

Aug 5 – Aug 17

Hanging flag display on B2F commemorating EBiDAN's 15th anniversary single 'Yes!

Aug 10 – Aug 17

Pop-up shop for the brand TUCKSHOP, featuring casual wear and accessories.

Aug 11 – Aug 17

Summer market featuring octopus and squid-themed handmade goods and crafts.

Aug 13 – Aug 17

Pop-up salon and retail space for the beauty brand HOLIDAY flagship salon OFFICE.

Aug 14 – Aug 17

A time-limited selection of sweets and food items recommended as summer gifts.

Jul 29 – Aug 18

A summer vacation themed display of pizza-making ingredients at the Tomizawa store on B1F, featuring Caputo flour, olive oil, pizza sauce, and toppings for f…

Jul 29 – Aug 18

A pop-up store for 'Magical Berry Berry' at Hands Shinjuku, offering new exclusive goods.

Jul 31 – Aug 18

Hands-on experience event for the OriHime avatar robot.

Aug 5 – Aug 18

Limited-time sale of cakes and baked sweets by Chef Takeshi Yamamoto, a World Chocolate Masters Japan team member, held at the Patisserie counter on B1F.

Aug 8 – Aug 18

Limited-time pop-up shop at Lumine 2 2F SPOT J selling handmade accessories and stainless steel accessories that are resistant to allergies and discoloration…

Aug 10 – Aug 18

Limited-time food pop-up at Takashimaya Shinjuku B1F (推し100 space) presenting cafes recommended by two popular food influencers, むにぐるめ and はらぺこグルメ日記.

Aug 12 – Aug 18

A time-limited Hokkaido food fair at Shinjuku Takashimaya's B1F event hall, featuring bento, seafood, and local specialty products from Hokkaido vendors.

Aug 12 – Aug 18

A limited-time food event at Shinjuku Takashimaya B1F 'Oshi 100' featuring cafes recommended by two popular food influencers, muni_gurume and harapeko_kc.

Aug 12 – Aug 18

Limited-time pop-up sale of sweets from Ashiya Poule Tojours, a patisserie from Ashiya making its first appearance at Shinjuku Takashimaya.

Aug 12 – Aug 18

A one-week food stall at the Mihyaku-sen weekly stage on B1F, featuring Habuto Main Store, a pickled-fish specialist founded in 1923.

Aug 12 – Aug 18

Pop-up shop for the fashion brand vunque, offering contemporary apparel.

Aug 12 – Aug 18

A sustainability campaign across Lumine Shinjuku, with additional shop content at Eato Lumine (JR Shinjuku Station B1, inside the ticket gates).

Jul 16 – Aug 19

Pop-up shop by upcycle brand NEWSED selling Acryl Tag Plate365, one-of-a-kind acrylic tag plates made from leftover decorative acrylic.

Jul 16 – Aug 19

Pop-up by Ken Elephant offering custom acrylic tag plates at Lumine Shinjuku 2's 2F EVENT SPACE 2.

Jul 16 – Aug 19

Mall-wide sustainability campaign at Lumine Shinjuku running July 16 to August 19, 2026.

Jul 16 – Aug 19

Sustainability-themed event at Lumine Shinjuku.

Jul 16 – Aug 19

Pop-up shop featuring Ciel fashion items.

Aug 11 – Aug 19

Pop-up event titled PAPER PARADE PARTNERS at 8/CUBE.

Aug 13 – Aug 19

Gallery exhibition by Masakatsu Shimoda, 'Dinosaur-Human Exhibition - Bones and QR Code -', at 8F Hobo Nichiyobi.

Jul 25 – Aug 23

Pre-order reservation for Sakurazaka46's 5th anniversary live Blu-ray/DVD, with in-store pickup at the B2F shop.

Jul 29 – Aug 23

Limited-time pop-up shop for the lemon cake specialty store Raison d'être.

Aug 3 – Aug 23

Time-limited food pop-up at Lumine Shinjuku 1's B2 FOOD SPOT.

Aug 3 – Aug 23

Pop-up shop celebrating EBiDAN THE LIVE 2026's 15th anniversary, selling commemorative goods.

Aug 7 – Aug 23

Pop-up shop celebrating the 15th anniversary of the music group EBiDAN, selling commemorative merchandise.

Aug 7 – Aug 23

Pop-up shop for the "The Ribbon Hero" project, featuring exclusive merchandise.

Aug 8 – Aug 23

Pop-up shop themed around NCT WISH's 'Wishberry Bakery' concept, selling exclusive goods.

Aug 11 – Aug 23

Pop-up shop featuring Marimo Craft handmade goods and crafts.

Aug 12 – Aug 23

Summer pop-up market for the otome game brand OTOMATE, featuring exclusive merchandise and displays.

Aug 14 – Aug 23

Pop-up shop for the animated series Hazbin Hotel, featuring original goods from BLACK BALLOON MARKET.

Aug 15 – Aug 23

Pop-up shop featuring exclusive goods and displays from the anime and manga series "Fushigi Yûgi".

Aug 15 – Aug 23

Pop-up shop featuring newv fashion items.

Aug 15 – Aug 23

Long-running pop-up of the lifestyle store PLAZA at Lumine Shinjuku 2's 1F SPOT M.

May 29 – Aug 24

Pop-up shop selling OSAMU GOODS character merchandise.

Aug 13 – Aug 24

Pop-up shop featuring a wide range of manga and anime character goods.

Jul 30 – Aug 25

Food truck pop-up serving various meals and snacks.

Aug 1 – Aug 25

Pop-up shop featuring designer Keisuke Yoshida's latest fashion collection.

Aug 14 – Aug 25

Pop-up shop for the brand BLACKPURPLE, offering apparel and lifestyle goods.

Jul 31 – Aug 26

A Silent Hill f themed summer festival pop-up event at the IP Shouten, featuring goods and a horror-themed summer experience.

Aug 2 – Aug 27

A release party event produced by SWAG, held at Shibuya Stream Hall.

Jul 22 – Aug 28

An online pre-order period for a limited-edition Coelacanth Monaka sweet, with handover on designated dates in late August.

Aug 5 – Aug 28

Event and retail space celebrating the collaboration between KOJIMA PRODUCTIONS and PARCO GAMES STRAND STORE.

Jun 6 – Aug 30

A 'Toy Story 5' collaboration cafe at OH MY CAFE inside Box Cafe and Space store #2 on 8F of Lumine EST Shinjuku.

Jul 10 – Aug 30

Theatrical performance at THEATER MILANO-Za in Tokyu Kabukicho Tower.

Aug 2 – Aug 30

A collaboration event featuring the IP 'Strawberry Prince' (すとぷり) across cafes and restaurants on the 6F and 7F floors.

Aug 7 – Aug 30

Pop-up shop featuring KANKAN DECORA's latest collection and accessories.

Aug 7 – Aug 30

Pop-up shop dedicated to the popular TV drama series, featuring exclusive merchandise and displays.

Aug 15 – Aug 30

Coupon campaign offering a 500-yen voucher usable twice at participating restaurants and the Shibuya Real Squid Game attraction.

May 21 – Aug 31

Lumine EST Shinjuku's mall-wide Toy Story collaboration, timed to the release of Toy Story 5.

Jul 21 – Aug 31

Pop-up shop for the TOY STORY SUMMER COLLECTION by PONEYCOMB TOKYO at 2F connEst.

Jul 21 – Aug 31

Pop-up shop for Masanori Takahashi (SUPER TAKANAKA) at Tower Records Shibuya, running from July 29 to August 31.

Jul 29 – Aug 31

Gallery exhibition by Kiriko Arai, 'THEATRE', at B1F GALLERY X BY PARCO.

Jul 31 – Aug 31

A collaboration cafe for the anime Jujutsu Kaisen at Cafe Fan Base, featuring themed food, drinks, and exclusive goods.

Aug 1 – Aug 31

Monthly illustration project for Attack on Titan by character designer Koji Asano, featuring August's bonus illustration of Jean Kirstein, plus a new Ukiyo-e…

Aug 1 – Aug 31

Kiehl's pop-up event held while the regular store is closed, at Lumine Shinjuku 2's 2F SPOT L.

Aug 1 – Aug 31

A collaboration cafe celebrating the 55th anniversary of the Kamen Rider series, touring Tokyo, Osaka, Hiroshima, and Ehime.

Aug 4 – Aug 31

Collaborative pop-up shop between streetwear brands PROJEKT PRODUKT and BORNTOSTANDOUT.

Aug 7 – Aug 31

Pop-up shop for the fashion brand SYNERJYN, featuring contemporary apparel and accessories.

Aug 7 – Sep 2

A large-scale pop-up store featuring about 200 types of Bonbon Drop Seal items, a popular SNS topic.

Jun 19 – Sep 6

A collaboration cafe for the game Ensemble Stars!

Jul 31 – Sep 6

Solo exhibition by Masato Yamaguchi, 'SELFY', at 4F PARCO MUSEUM TOKYO.

Aug 7 – Sep 7

A Jill Stuart pop-up shop offering a floral-scented experience at Isetan Shinjuku.

Apr 1 – Sep 13

An exhibition at d47 MUSEUM exploring Kumamoto Prefecture's identity from the perspectives of design and travel.

Jul 24 – Sep 13

Pre-order reservation for Reina Ueda's new single, the ending theme for the anime MAO's second cour, with in-store pickup at the B2F shop.

Jul 26 – Sep 13

Collaboration cafe themed around the Chiikawa movie 'Secret of Mermaid Island', featuring themed food, drinks and merchandise.

Jul 10 – Sep 14

Pop-up shop or exhibition featuring 'Koori no Oto' (Sound of Ice) themed goods or art.

Jun 27 – Sep 27

Exhibition for the anime series 'Solo Leveling'.

Jul 17 – Sep 27

A summer beer garden and lounge event at Meiji Park, paired with a major film event.

Jul 17 – Sep 27

Pop-up photo booth and merchandise shop featuring Photomatic instant cameras and prints.

Apr 8 – Oct 8

A seasonal rooftop beer garden in Shinjuku themed around a glamorous Japanese summer ('The Beauty of Japanese Summer'), with colorful decorations and lights,…

Apr 3 – Oct 31

A commemorative event for Miyata Aimoku's latest book and Tanka Festival, with multiple projects on the B2F floor.

Aug 5 – Oct 31

Pop-up shop by Cake.jp selling cookie tins designed after classic picture books.

Jun 3 – Nov 20

Pop-up shop selling cookie tins made with 100% Hokkaido-grown Haruyutaka wheat, crafted by patisserie Ichisaka from Takikawa, Hokkaido.

Aug 1 – Dec 31

One-year 20th anniversary project for Lumine EST Shinjuku, running from April 1, 2026 to March 31, 2027, with a series of celebratory campaigns and events ac…

Apr 1 – Mar 31

Limited-time shop for the idol group Chotokyu (BULLET TRAIN).

dates unconfirmed

A points-earning campaign where visitors can receive TOKYU POINT by visiting during the summer 2026 campaign period.

dates unconfirmed

A Japan-first offline pop-up for Korean fashion brand 'threetimes', loved by K-pop idols, at Lumine EST Shinjuku.

dates unconfirmed

Pop-up shop and display event for EBiDAN, with a message-note quiz on display.

dates unconfirmed

A Spider-Man themed spot or pop-up event at SHIBUYA TSUTAYA.

dates unconfirmed

Pop-up shop for the Precure Pretty Store, selling character goods with displays.

dates unconfirmed

Pop-up store selling Marvel merchandise, currently running at SHIBUYA TSUTAYA.

dates unconfirmed

Summer pop-up shop for the COSMOS NOSTALGIE brand.

dates unconfirmed

A traveling beer garden event.

from Apr 3

Pop-up shop for the AcuteAccent brand.

from Jun 13

Pop-up store for STPR Family, a Japanese entertainment/creator group, with exclusive goods and a dream-land themed display.

from Jun 28

Pop-up market event combining Pachuzabaton Market and KIKAZARU's Relight Jewelry Market.

from Jun 29

Pop-up shop of small accessories and jewelry with a quiet, understated presence.

from Jul 1

Pop-up store for K-pop group TWS's Japan 2nd single 'SODA SODA', with exclusive goods and displays.

from Jul 2

Pop-up shop for the character brand KThingS, featuring plush goods and merchandise.

from Jul 3

Pop-up shop themed around the character Maltese with a festival ('omatsuri') concept.

from Jul 10

Limited-time pop-up for D'Orsay, a perfume maison from Paris, selling its fragrances.

from Jul 14

Pop-up shop for ROAV GALAXY.

from Jul 14

A pop-up store at Lumine EST Shinjuku. The brand and details are not stated in this listing; see the linked page for specifics.

from Jul 15

A gift campaign featuring products from the Shonai region of Yamagata.

from Jul 16

Pop-up store for K-pop artist ROSÉ, celebrating 'one year of rosie' with exclusive goods and displays.

from Jul 20

Collaboration menu at a bakery restaurant celebrating the theatrical release of the film "Ano Hoshi ga Furu Oka de, Kimi to Mata Deaitai.".

from Jul 24

Limited-time pop-up selling a new-style ramen snack with soup flavor that spreads in the mouth.

from Jul 25

Pop-up showcase of Japanese jewelry by MIDDLE LINK TOKYO.

from Jul 28

Costume exhibition for the virtual singer Sorar.

from Jul 29

An informational roundup page listing pop-up shops happening at Lumine Shinjuku during August.

Aug 1 – ~Aug 31 (estimated)

Guide to limited-time pop-up shops appearing at Lumine EST Shinjuku during August.

from Aug 1

20th-anniversary event for the manga Kingdom, featuring displays and exclusive goods for fans.

from Aug 4

Advance listening event for JUNGLE's album "Sunshine" at Tower Records Shibuya 6F TOWER VINYL SHIBUYA.

from Aug 4

Large-scale panel exhibition commemorating SUPER JUNIOR-RYEOWOOK's Japan 3rd single at Tower Records Shibuya 5F.

from Aug 4

Pop-up store commemorating SB19's "Wakas at Simula" release at Tower Records Shibuya 7F.

from Aug 5

Panel exhibition and lottery giveaway commemorating Fujimoto Kouta's first photo book at Tower Records Shibuya 4F.

from Aug 5

Panel exhibition commemorating Angine De Poitrine's Japan visit and release at Tower Records Shibuya 6F TOWER VINYL SHIBUYA.

from Aug 5

Pop-up store for the BELEAR MIMI brand at SHIBUYA109.

from Aug 5

Pop-up store for Naotokojima.

from Aug 6

Limited-time pop-up shop collaboration between MyM and Creamy Mami at Tower Records Shibuya 2F.

from Aug 6

Pop-up shop for the BANANA FISH IP, offering exclusive goods and themed displays.

from Aug 7

Pop-up store for the TV anime Lycoris Recoil, with exclusive goods and displays.

from Aug 7

Introduction to a limited cookie tin from Aka, a small antique-filled shop near Gakugei-Daigaku Station.

from Aug 7

Sales event for a non-scale figure of Kitagawa Marin from the anime "My Dress-Up Darling" at the IP Shouten.

from Aug 8

Free mini-live and bonus session (特典会) by the group Oiran Dochu at Tower Records Shinjuku.

from Aug 12

Hololive Production's large-scale T-shirt exhibition event on the 1st floor of SHIBUYA TSUTAYA.

from Aug 13

T-shirt display event for hololive production, billed as the largest of the summer, on the 1st floor of SHIBUYA TSUTAYA from August 13, 2026.

from Aug 13

Club music event 'VIRAL' at ZEROTOKYO, the nightlife venue inside Tokyu Kabukicho Tower.

Aug 13

In-store event for the idol group EBiDAN NEXT.

Aug 13

Pop-up food stall serving Usopp Chicken dishes.

Aug 13 – Aug 14

Club night at ZEROTOKYO in Tokyu Kabukicho Tower featuring DJ sets and dancing.

Aug 14

Second day of the in-store event for EBiDAN NEXT.

Aug 14

Talk session and signing event for the artist Elmine.

Aug 14

Release event for the classical album. Entry details not specified.

Aug 14

In-store release event with a mini-live and bonus session (特典会) to celebrate Mirei Hoshina's first single 'Hikari Ato'.

Aug 15

Mini-live and bonus session (特典会) to celebrate FUN×FUN's first single 'Honey God'.

Aug 15

Club night at ZEROTOKYO in Tokyu Kabukicho Tower, presented by NERO as 'F2F Vol.

Aug 15

Release event for the single GIANNA Plus DONNA.

Aug 15

One-day limited sale of Amakusa Daiou, one of Japan's largest local chicken breeds raised in Kumamoto, at the Toriyoshi counter in the basement of Shinjuku T…

Aug 15

Live performance by the band Not Found. Entry details not specified.

Aug 15

Outlet pop-up shop featuring TNEWTIES fashion items at discounted prices.

Aug 14 – Aug 16

Talk and autograph session to celebrate the release of IKUO's 'SLAPPIN' DAZE'.

Aug 16

Club night at ZEROTOKYO in Tokyu Kabukicho Tower featuring DJ sets and dancing.

Aug 16

Talk and bonus session (特典会) to celebrate the mini album 'TЯATƧИOM (Monster Start)' by Band Ja Nai Mon!

Aug 16

CD release event for the live recording.

Aug 16

Summer market featuring octopus and squid-themed handmade goods and crafts.

Aug 13 – Aug 17

Pop-up salon and retail space for the beauty brand HOLIDAY flagship salon OFFICE.

Aug 14 – Aug 17

Group handshake event to celebrate AKB48's 68th single 'Suki-ish'.

Aug 18

The 32nd d47 Rakugo (traditional comic storytelling) event, themed around Kumamoto Prefecture and commemorating the 'd design travel KUMAMOTO' publication.

Aug 18

Pop-up event titled PAPER PARADE PARTNERS at 8/CUBE.

Aug 13 – Aug 19

Release event with a mini-live and a handover of autographed postcards by BURNOUT SYNDROMES, celebrating the 'Haikyu!!

Aug 19

Summer pop-up market for the otome game brand OTOMATE, featuring exclusive merchandise and displays.

Aug 14 – Aug 23

Pop-up shop for the animated series Hazbin Hotel, featuring original goods from BLACK BALLOON MARKET.

Aug 15 – Aug 23

Pop-up shop featuring exclusive goods and displays from the anime and manga series "Fushigi Yûgi".

Aug 15 – Aug 23

Pop-up shop featuring newv fashion items.

Aug 15 – Aug 23

Pop-up shop selling OSAMU GOODS character merchandise.

Aug 13 – Aug 24

Pop-up shop featuring NASU FARM VILLAGE products.

Aug 18 – Aug 24

Limited-time pop-up shop for the clothing brand LA BELLE ETUDE at Lumine Shinjuku Lumine 2.

Aug 18 – Aug 24

Pop-up shop featuring designer Keisuke Yoshida's latest fashion collection.

Aug 14 – Aug 25

Pop-up shop featuring plant-based health products and wellness items.

Aug 18 – Aug 25

Pop-up shop dedicated to the popular TV drama series, featuring exclusive merchandise and displays.

Aug 15 – Aug 30

Pop-up shop for PANDORA, the Danish jewelry brand from Copenhagen, featuring charm-customizable bracelets and other hand-finished jewelry.

Aug 19 – Aug 30

Pop-up shop for the brand KINFOLK NOTES, featuring apparel and accessories.

Aug 19 – Aug 30

Pop-up shop for miramira, a jewelry brand from Madrid, Spain, making its first appearance in the Kanto region.

Aug 17 – Aug 31

A summer gratitude festival at the Kinokuniya food hall featuring seasonal specials and promotions.

Aug 18 – Aug 31

Hololive Production's large-scale T-shirt exhibition event on the 1st floor of SHIBUYA TSUTAYA.

from Aug 13

T-shirt display event for hololive production, billed as the largest of the summer, on the 1st floor of SHIBUYA TSUTAYA from August 13, 2026.

from Aug 13

Talk and signing event for the band December Ten.

Aug 20

In-store release event for the new album.

Aug 21

Mini-live and bonus session (特典会) to celebrate Luce Twinkle Wink☆'s 'Heartful☆Memories'.

Aug 22

Release event for the digital single. Entry details not specified.

Aug 22

Three-day event celebrating the start of the 2026 autumn/winter season at NEWoMan Shinjuku, with special happenings across the mall.

Aug 21 – Aug 23

A workshop where participants draw their summer memories on a paper uchiwa fan.

Aug 23

Free mini live and benefits event.

Aug 23

Free live performance.

Aug 23

Exhibition and sale of cat-themed art and goods by dozens of artists, including cat hats, woodwork, and illustrations.

Aug 20 – Aug 24

Time-limited food fair on B1F featuring eat-in and takeaway items from vendors such as Tempura Ginza Onodera, Kanaya Hotel Bakery, Yamagata Hōō Club fruit, B…

Aug 20 – Aug 25

Time-limited pop-up shop for Demmer Tee House, a Vienna-based tea specialist, at the B1F Sweets Palette.

Aug 20 – Aug 25

Pop-up shop featuring Darich goods during the brand's closure period.

Aug 22 – Aug 26

One-day store manager event: three members of Oishikuru Melonpan, wearing Tower Records aprons, hand out limited-edition business cards to commemorate the re…

Aug 26

Pop-up shop featuring YASUMI LAB TOKYO products.

Aug 24 – Aug 28

Mini-live and bonus session (特典会) to celebrate the mini album release by Maebashi Witches.

Aug 28

Bonus session (特典会) to celebrate the release of Rio Saito's 2027 calendar, with three sessions at 13:00, 15:30 and 18:00.

Aug 29

A one-day sale of travel coupons redeemable at approximately 50 hotels and ryokans across Japan.

Aug 29

Pop-up shop for the music project HoneyWorks, featuring exclusive merchandise and displays.

Aug 21 – Aug 30

10th anniversary pop-up store for "The Promised Neverland", featuring exclusive merchandise and displays.

Aug 21 – Aug 30

Pop-up shop tied to the "Fragearia Memories Cast Live" event, selling related merchandise.

Aug 21 – Aug 30

Pop-up shop featuring goods from VTubers affiliated with the agency REJECT.

Aug 22 – Aug 30

Bonus session (特典会) to celebrate the release of Rio Saito's 2027 calendar, with three sessions at 13:00, 15:30 and 18:00.

Aug 30

Pop-up shop featuring no Address fashion items.

Aug 25 – Aug 31

Pop-up shop for the dress brand kaene, offering guest dresses, shoes, bags, and accessories.

Aug 26 – Sep 2

Mini-live and bonus session (特典会) to celebrate Akito Tejima's mini album 'Be:'.

Sep 5

In-store signing and handshake event by Matenrou Opera to celebrate the release of 'Cinematographe'.

Sep 5

Pop-up shop for the Bombom Drop Seal brand, featuring exclusive merchandise and displays.

Aug 28 – Sep 6

Pop-up shop offering around 200 varieties of the SNS-popular 'Bonbon Drop Seals.' Held across multiple venues including Shinjuku Marui Annex.

Aug 28 – Sep 6

Pop-up shop featuring dearanddust fashion items.

Aug 29 – Sep 6

Pop-up shop featuring RUDY fashion items.

Aug 24 – Sep 8

Pop-up shop featuring shyam inspiration fashion items.

Aug 29 – Sep 9

10th anniversary pop-up shop for the anime "My Hero Academia", featuring exclusive goods and displays.

Aug 28 – Sep 13

Pop-up shop celebrating the 25th anniversary of the anime SKYDOLL, featuring exclusive merchandise and displays.

Aug 28 – Sep 13

Collaboration pop-up shop featuring goods from the web series Amazing Digital Circus and artist Terada Tera.

Sep 5 – Sep 13

Mini-live and bonus session (特典会) to celebrate Gran☆Ciel's 6th single 'Never End'.

from Aug 22

Mini-live and bonus session (特典会) to celebrate Fudanjuku's new single (title not yet announced).

from Aug 23

Mini-live and bonus session (特典会) by buGG to celebrate a new release.

from Aug 23

In-store event with a mini-live and CD signing by the band apart (Vo/Gt Arai, Dr Kigure) to celebrate 'HIKAWADAI NIKKI'.

from Sep 4

Release event with a talk session and a 5-shot photo session by Lonesome_Blue for their album 'FOURTH DIMENSION'.

from Sep 6

Limited-time shop for the idol group Chotokyu (BULLET TRAIN).

dates unconfirmed

A points-earning campaign where visitors can receive TOKYU POINT by visiting during the summer 2026 campaign period.

dates unconfirmed

A Japan-first offline pop-up for Korean fashion brand 'threetimes', loved by K-pop idols, at Lumine EST Shinjuku.

dates unconfirmed

Pop-up shop and display event for EBiDAN, with a message-note quiz on display.

dates unconfirmed

A Spider-Man themed spot or pop-up event at SHIBUYA TSUTAYA.

dates unconfirmed

Pop-up shop for the Precure Pretty Store, selling character goods with displays.

dates unconfirmed

Pop-up store selling Marvel merchandise, currently running at SHIBUYA TSUTAYA.

dates unconfirmed